Four disciplinesthat agree witheach other.

Four practices, one argument. A deck, a site, an identity and a campaign system built by the same people, in the same order, so the story does not change shape when the medium does.
Pen. Paper. Pixel.Frames 01 — 06
Presentation

Presentation design

We write the argument, then design the frames that carry it.
Investor decks, board packs, sales narratives. We start with the room you are walking into and the one sentence it has to leave with. The frame count usually halves.
Narrative outlineFrame listMaster templateSlide libraryData visualisationSpeaker notesRehearsal passEditable handover
61 frames in. 22 frames out.
01 / 22Northsight
The market moved. We didn’t.
Six frames, one argument
Web

Web development

Designed and built by the same three people.
Editorial sites and product marketing. There is no handoff gap because there is no handoff — the people who draw the grid write the CSS that holds it.
SitemapWireframesDesign systemFront-end buildCMS integrationMotion passPerformance budgetAnalytics wiring
One studio, brief to deploy.
3poutlines.com / workLive
Wireframe → type → colour → motion
Brand

Brand development

Positioning first. The mark comes later.
Naming, identity systems, and the guidelines that keep them alive after we leave. Usually the work that makes the other three disciplines cheaper.
PositioningNamingWordmarkColour and typeArt directionApplicationsGuidelinesAsset library
A brand that survives its founders.
3P
Business card
Guideline spread
Letterhead
Corporate

Corporate marketing

One story, held steady across every market.
Annual reports, internal communications and campaign systems for teams of two thousand. Built as kits, so the tenth market looks like the first.
Report designCampaign systemTemplate kitsInternal commsEvent collateralSocial systemCopy standardsRollout training
Eleven markets. One voice.
Asset wall — placeholders awaiting supplied work
Engagement

How we work with you.

01 — Project

One outcome, fixed scope.

A deck, a site, an identity. Dated milestones, one price, and a handover pack that lets your team carry it forward.

02 — Retainer

A standing half of a studio.

Monthly hours against a rolling queue. Best for teams shipping decks and campaigns faster than a project cycle can absorb.

03 — Embedded

We sit inside your team.

One of us joins your standups for a quarter. Reserved for raise cycles, rebrands and anything with a board date attached.

  1. Brief →
  2. Direction →
  3. Build →
  4. Review →
  5. Handover
Tell us the room you are walking into. We will tell you which of the four you actually need, and whether we are the right studio for it.
Send the brief
OutlinesPen. Paper. Pixel.3P OutlinesEst. 2019 — Mumbai, IN